TODAY IS WEDNESDAY, JULY 30
WHAT TO EXPECT
• stories: Longchamp is back, peptide stacking hack for fitness, Lululemon increasing prices
• listen to this: brazil
• in collaboration with: Allbirds
• job seekers: remote roles
• extra stories
• recent article: summer wedding guest dresses for all budgets
• quote: on alignment
• bon voyage: Cambridge, MA
FASHION: LONGCHAMP’S LE PLIAGE BAGS ARE THE RAGE
Longchamp’s iconic Le Pliage bag is having a major moment again — this time thanks to Gen Z. Once a millennial staple in the 2010s, the under-$200 nylon tote is being rediscovered for its practicality, minimalist design, and customization potential. With searches and resale demand skyrocketing, the Le Pliage has become the go-to everyday bag for a new generation, while millennials and even Gen Xers are embracing its nostalgic (and budget-friendly) charm.
WELLNESS: PEPTIDE STACKING FOR FITNESS IS THE NEW OBSESSION
Peptide stacking is trendy on TikTok right now & it involves combining multiple peptide supplements to enhance muscle growth, fat loss, energy, and recovery. Some experts acknowledge the potential benefits of specific peptides but they definitely warn that most of this is simply self-experimenting without medical supervision (considering sometimes it involves injections). You can try it after doing your research, but be aware that it can sometimes do more harm than good.
BUSINESS: LULULEMON TO INCREASE PRICES
Lululemon is planning small price increases due to tariffs, but it's also facing slowing momentum in the U.S. market. Although international sales are growing, traffic and comps in the U.S. are down, with shoppers and increased competition. Analysts are concerned the brand is focusing too much on international expansion and new product drops, rather than fixing its core U.S. business, which still makes up the bulk of its revenue.
Smart & Stylish is our Sunday newsletter — part Vogue, part Business Insider — think trend reports, deep dives into business and brand news, 15+ remote jobs a week, free downloadables, and recs worth your cart.
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Indie + raw vocals + a green screen music video. If any of these 3 are your jam, you may love this song. It almost invokes the same feelings as when you see a 90’s film that a group of friends pieced together.
IN COLLABORATION WITH
Your new favorite everyday sneaker has arrived.
Meet the Tree Runner from Allbirds — the lightweight, crazy-comfy shoe that’s perfect for whatever’s on your calendar. Grocery run? Check. Catching up over dinner? You’re covered. A long walk just because? Absolutely.
They’re made with breezy tree fiber, soft wool, and sugarcane-based soles (yep, that’s a thing), so they’re not only kind to your feet — they’re kinder to the planet, too.
New to Allbirds? Get 15% off your first purchase with code: AFF-FIRST15.
OPEN ROLES AT BUZZ-WORTHY COMPANIES
Associate product marketing manager, CUROLOGY (remote): you need to have 2+ years of product marketing, product management, or brand management experience with physical products
Growth marketing manager, COWBOY COLOSTRUM (remote): you need to have 5 years of experience in performance marketing, ideally both agency and in-house
Go-to-market lead, STITCH FIX (remote): you need to have 3–5 years of experience in marketing, product marketing, or go-to-market roles
🤐 we need some secrecy from the Devil Wears Prada cast
👄 tariffs will have an impact on your beauty routine
🤠 for a real rodeo, head to Montana
✈️ cutting economy and investing in first class
🥗 eat this for better mental health
Being invited to a wedding is a huge honor. The process of attending should be fun and stress free, and that includes the outfit selection process. One of the downsides to buying a wedding guest outfit is the cost to wear ratio.
Purchasing an expensive outfit to wear for one night is something we want to avoid. No matter the dress code that is in place or how often you choose to rewear the dress, we found the best wedding dresses for the three most common attire themes that are in an affordable price range
ON ALIGNMENT: “When it comes to anything in life—relationships, friendships, the work you do, the art you make—when it comes to anything, if it does not create an avalanche within your chest, if it does not move you and inspire you, if it does not come from the deepest part of who you are, it is not for you.” — Bianca Sparacino
if you're in a job that feels draining, or in a friendship that feels one-sided, it's worth asking if it genuinely aligns with who you are.
CAMBRIDGE, MASSACHUSETTS
EAT: Giulia is like a warm hug from a grandma, as they serve handmade Italian dishes. You can expect a lot of in season foods presented to you with a charm & quite the hospitality. To switch to a different cuisine, specifically Turkish + Middle Eastern, visit Oleana. Reservations can be made for up to 30 days in advance, but be quick with them. They’ve only got so many available as they hold spots for walk-ins every evening. You can expect small plates with big flavors, locally sourced meats + fish, artisanal wines, produce from their own farm and desserts that honor traditions but also have a fresh take to them.
STAY: The Marlowe is a boutique (pet-friendly) hotel located on the Charles River in Kendall Square. It’s got complimentary kayak + bike rentals, a daily wine hour, an indoor pool, and fitness center. If you’re someone who wants to do quite a bit within your stay, consider this location! Another great option is Hotel Veritas which screams charm. It’s just steps from Harvard Square & it also has a terrace space for you to relax at + people watch. It’s an ideal location for exploring Harvard’s campus and Harvard Square’s dining/shopping.
DO: The Harvard Museum of Natural History has free admission & houses ~12,000 specimens for you to peruse, from minerals to dinosaur fossils. This includes a 42 ft Kronosaurus display! It’s truly an intriguing place for people of all ages! For a relaxing + scenic experience where you’ll get views of the skyline, consider the Charles Riverboat Cruise. It’s a narrated sunset (or daytime) cruise along the Charles River, where you can see Cambridge, MIT, Harvard, and the Boston skyline.
